Jio Studios and SVF Entertainment Unveil Trailer for "Athhoi," A Modern Interpretation of Shakespearean Drama- Othello The film is slated to grace the silver screen on June 14th! “Truths are illusions of which we have forgotten that they are illusions” --- Nietzsche Kolkata, June 06th, 2024 – Jio Studios and SVF Entertainment have released the highly anticipated Trailer for "Athhoi," just one week ahead of the film's premiere. The trailer offers an enigmatic glimpse into the human heart and society, promising a captivating cinematic experience. "Athhoi" captures the essence of Shakespeare's exploration of human emotions, portraying love, deception, and rivalry in a contemporary setting. It begins with a powerful depiction of the human existential crisis, examining the dichotomy of good and bad, and how society provokes these internal conflicts. The trailer sparks conversations about love, jealousy, and ambition in today's world, delivering a profound message on the concept of truth and challenging our conventional understanding. The film features a stellar cast including Arna Mukhopadhyay, Anirban Bhattacharya, Sohini Sarkar, Ditipriya Roy, Mimi Dutta, Arpan Ghoshal, Kaushik Banerjee, and other important cast – crew members. Arna Mukhopadhyay, the Director and the Actor breathing life into Dr. Athhoi Lodha (Othello), shared his thoughts, "'Athhoi' is a labour of love that has taken years to bring to fruition. With this trailer, our aim is to delve deep into the complexities of human emotions and present a modern interpretation of Shakespeare's timeless tale. Through this film, we hope to evoke profound emotions and reflections." Anirban Bhattacharya, who plays Gogo (echoing Iago from Shakespeare's original work) and serves as the Creative Director, expressed his sentiments, "We were clear from the beginning on how to create this Shakespearean world. Every shot division was meticulously planned, and our team worked tirelessly from pre-production to post-production. As the release date approaches, there is a mix of excitement and nervousness. We hope for the best." Sohini Sarkar, who brings to life the spirited and intelligent character of Diya, reminiscent of Desdemona, remarked, "Playing Diya was a transformative experience. This role allowed me to explore the depths of human resilience and vulnerability. 'Athhoi' invites audiences to question and feel, making it a truly immersive journey." Set for release on June 14th, "Athhoi" is poised to be a cinematic milestone, eagerly awaited by audiences worldwide. Through its innovative interpretation, the film promises to offer a thought-provoking exploration of jealousy, ambition, and love today.

hoichoi has revealed the Official Trailer of Srijit Mukherji’s much-awaited series ‘Robindronath Ekhane Kawkhono Khete Aashenni’, popularly known as REKKA!

Kolkata, 27th July 2021:  hoichoi has digitally launched the trailer of its new suspense-thriller series ‘Robindronath Ekhane Kawkhono Khete Aashenni’, directed by Srijit Mukherji. The web series features some prominent faces in its pivotal roles which includes Bangladesh starlet Azmeri Haque Badhon, National Award-Winning actor Rahul Bose and prominent Tollywood faces Anirban Bhattacharya, Anjan Dutt and Anirban Chakrabarti.

The trailer has been receiving great response since its launch as within 12 hours of its release the trailer has garnered over 1 lakh views on YouTube and over 2 lakh views on Facebook. It has been trending at #5 on YouTube India for the last 2 days. The trailer has managed to gain a lot of positive reaction from the audience and the hype around the series can already be felt.

The trailer sets the mood for a perfect suspense-thriller, revolving around Mushkan Zuberi (essayed by Azmeri Haque Badhon) and her restaurant named ‘Robindronath Ekhane Kawkhono Khete Aashenni’. The story revolves around the quest of Nirupam Chanda (Rahul Bose) to unveil the mysteries and finding the relation between the disappearance of 5 people and Mushkan with the help of a localite, Ator Ali (Anirban Bhattacharya). The trailer promises a powerful performance of Rahul Bose and Anirban Bhattacharya proves to be a real chameleon yet again with his craft. The trailer leaves us at a major cliffhanger increasing the suspense of finding out the identity of Mushkan, who has marked a scintillating presence on the screen.

Speaking about the web series and his first project with hoichoi, National Award-Winning director, Srijit Mukherji, said “It has been a really wonderful and exciting journey throughout. The novel by Mohammad Nazim Uddin has already been touted as one of the best Bengali thrillers of the recent times, and I was very keen on adapting it. With hoichoi coming on board, we could finally decide on shaping in into a web series and that is how Robindronath Ekhane Kawkhono Khete Aashenni, popular now as REKKA, became what it is today! Hoping the audience will appreciate our work with REKKA – looking forward to the feedback. Thankfully, the positive response on the Trailer has been enormous.”

Watch the Trailer here: bit.ly/REKKA_Trailer

Slated to release on 13^th of August, the trailer of the web series has already been successful in creating the curiosity and suspense around “Robindronath Ekhane Kawkhono Khete Aashenni’.

About hoichoi:  

hoichoi is a leading Bengali entertainment platform with over 2,000+ hours of Movies, exclusive Original Series, Songs, Music Videos and more. hoichoi aims to take the best of Bengali content globally and connect the 250+ million Bengalis residing worldwide to their roots. With features like Offline Download, AD free Seamless Viewing Experience, unlimited HD Video Streaming, Bilingual Interface (English & Bengali), Multi-Device Capability, Progressive Web App, Parental Controls and English Subtitles – one can download the hoichoi App from Android (http://bit.ly/AndroidHCDownload) and iOS App Stores (http://bit.ly/iTunesHCDownload) to watch on their Mobile Phones, as well as on Desktop/Laptop through www.hoichoi.tv and on TVs through Amazon Firestick, Android TV, Apple TV, Mi LED TV, LG SMART TV, Samsung Tizen and Roku. 

Founded in 2017, hoichoi is the maiden venture of SVF under its new media section and is headed by Co-Founder Vishnu Mohta who is also the Executive Director of SVF.