Jio Studios and SVF Entertainment Unveil Trailer for "Athhoi," A Modern Interpretation of Shakespearean Drama- Othello The film is slated to grace the silver screen on June 14th! “Truths are illusions of which we have forgotten that they are illusions” --- Nietzsche Kolkata, June 06th, 2024 – Jio Studios and SVF Entertainment have released the highly anticipated Trailer for "Athhoi," just one week ahead of the film's premiere. The trailer offers an enigmatic glimpse into the human heart and society, promising a captivating cinematic experience. "Athhoi" captures the essence of Shakespeare's exploration of human emotions, portraying love, deception, and rivalry in a contemporary setting. It begins with a powerful depiction of the human existential crisis, examining the dichotomy of good and bad, and how society provokes these internal conflicts. The trailer sparks conversations about love, jealousy, and ambition in today's world, delivering a profound message on the concept of truth and challenging our conventional understanding. The film features a stellar cast including Arna Mukhopadhyay, Anirban Bhattacharya, Sohini Sarkar, Ditipriya Roy, Mimi Dutta, Arpan Ghoshal, Kaushik Banerjee, and other important cast – crew members. Arna Mukhopadhyay, the Director and the Actor breathing life into Dr. Athhoi Lodha (Othello), shared his thoughts, "'Athhoi' is a labour of love that has taken years to bring to fruition. With this trailer, our aim is to delve deep into the complexities of human emotions and present a modern interpretation of Shakespeare's timeless tale. Through this film, we hope to evoke profound emotions and reflections." Anirban Bhattacharya, who plays Gogo (echoing Iago from Shakespeare's original work) and serves as the Creative Director, expressed his sentiments, "We were clear from the beginning on how to create this Shakespearean world. Every shot division was meticulously planned, and our team worked tirelessly from pre-production to post-production. As the release date approaches, there is a mix of excitement and nervousness. We hope for the best." Sohini Sarkar, who brings to life the spirited and intelligent character of Diya, reminiscent of Desdemona, remarked, "Playing Diya was a transformative experience. This role allowed me to explore the depths of human resilience and vulnerability. 'Athhoi' invites audiences to question and feel, making it a truly immersive journey." Set for release on June 14th, "Athhoi" is poised to be a cinematic milestone, eagerly awaited by audiences worldwide. Through its innovative interpretation, the film promises to offer a thought-provoking exploration of jealousy, ambition, and love today.

An enthralling Family Drama/Thriller by hoichoi, ‘Indu’ is Streaming Now!

Oct 22, 2021

Kolkata, 22^nd Oct 2021 – hoichoi is back once again with one of its most-loved genres – a suspense thriller revolving around a family drama. Indu, which is streaming now on hoichoi stars Ishaa Saha in the lead, who is one of the most popular upcoming actors in the Bengali Entertainment space. The teaser of Indu was released during hoichoi’s Annual Event titled hoichoi Season 5 which created a lot of intrigue amongst the audience with the glimpses of the powerhouse performers like Ishaa Saha, Chandraniv Mukherjee, Manali Manisha Dey, Manasi Sinha, Payel De, Mimi Dutta, Judhajit Sarkar, among others set in the backdrop of a wedding and a ‘bonedi’ household. The Trailer of the series that was released recently also garnered an exceptional response from the audience as well as the media with its mysterious occurrences taking place during the wedding rituals along with a suspenseful and tensive soundscape.

The Sayantan Ghosal directorial, Indu, is a web series with 8 episodes that narrates the tale of the newlywed Indu’s journey towards unfolding all that concealed stories of her new family from the past to connect the dots. Indu, as project is helmed by Sahana Dutta, the creative powerhouse of Bengali content, who penned the story and whose production house churned out the content.

Here are the 8 episodes with an idea about the incidents that takes place within the new household Indu steps into:

Ep1

The first Ritual of the Wedding Day (In Bengali: Dodhi Mangal)

Ep2

Ornate you with love (In Bengali: Shajabo Jotoney)

Ep3

The Bridal Chamber (In Bengali: Bashor Ghawr)

Ep4

The inauspicious Night (In Bengali: Kaalratri)

Ep5

The Wedding Night (In Bengali: Phulshojya)

Ep6

The Poisonous Leaf (In Bengali: Bish Pata)

Ep7

Trust or Doubt? (In Bengali: Biswash na Sandeho?)

Ep8

Good girl, is not Good (In Bengali: Bhalo Meye, Bhalo Na)

Ishaa Saha, thrilled about the release of Indu, said, “This has been a really interesting project for me, as Indu is a series, that has two most interesting elements, one being family drama and thriller. I am also eternally grateful to Sahana Dutta, for visualizing me in the role of Indu. The entire team has done an amazing job to make Indu a series that people will love to watch.” Talking about her association with hoichoi, she further adds, “working with hoichoi is always exciting and being a part of Indu for hoichoi made the journey a more special one.”

Indu, starring a startling ensemble cast, now streaming on hoichoi!

About hoichoi:

hoichoi is the leading Bengali Entertainment Platform with over 2,000+ hours of Movies, exclusive Original Series, Films, Shorts, an Audio-Streaming section and more. hoichoi aims to take the best of Bengali content globally and connect the 250+ million Bengalis residing worldwide to their roots.

The OTT Player has many features, to name a few, Offline Download, AD free Seamless Viewing Experience, unlimited HD Video Streaming, Bilingual Interface (English & Bengali), Multi-Device Capability, Progressive Web App, Parental Control, Hindi-Dubbed Originals and English Subtitles.

Users can enjoy their favourite Bengali Content on the hoichoi App by downloading it from the Play Store and the Apple App Store, to watch on their Mobile Phones, or on the Desktop/Laptop through www.hoichoi.tv or on Television through Amazon Firestick, Android TV, Apple TV, Mi LED TV, LG SMART TV, Samsung TV and Roku.

Founded in 2017, hoichoi is the maiden venture of SVF under its new media section, and is headed by Co-Founder Vishnu Mohta who is also the Executive Director of SVF.