Jio Studios and SVF Entertainment Unveil Trailer for "Athhoi," A Modern Interpretation of Shakespearean Drama- Othello The film is slated to grace the silver screen on June 14th! “Truths are illusions of which we have forgotten that they are illusions” --- Nietzsche Kolkata, June 06th, 2024 – Jio Studios and SVF Entertainment have released the highly anticipated Trailer for "Athhoi," just one week ahead of the film's premiere. The trailer offers an enigmatic glimpse into the human heart and society, promising a captivating cinematic experience. "Athhoi" captures the essence of Shakespeare's exploration of human emotions, portraying love, deception, and rivalry in a contemporary setting. It begins with a powerful depiction of the human existential crisis, examining the dichotomy of good and bad, and how society provokes these internal conflicts. The trailer sparks conversations about love, jealousy, and ambition in today's world, delivering a profound message on the concept of truth and challenging our conventional understanding. The film features a stellar cast including Arna Mukhopadhyay, Anirban Bhattacharya, Sohini Sarkar, Ditipriya Roy, Mimi Dutta, Arpan Ghoshal, Kaushik Banerjee, and other important cast – crew members. Arna Mukhopadhyay, the Director and the Actor breathing life into Dr. Athhoi Lodha (Othello), shared his thoughts, "'Athhoi' is a labour of love that has taken years to bring to fruition. With this trailer, our aim is to delve deep into the complexities of human emotions and present a modern interpretation of Shakespeare's timeless tale. Through this film, we hope to evoke profound emotions and reflections." Anirban Bhattacharya, who plays Gogo (echoing Iago from Shakespeare's original work) and serves as the Creative Director, expressed his sentiments, "We were clear from the beginning on how to create this Shakespearean world. Every shot division was meticulously planned, and our team worked tirelessly from pre-production to post-production. As the release date approaches, there is a mix of excitement and nervousness. We hope for the best." Sohini Sarkar, who brings to life the spirited and intelligent character of Diya, reminiscent of Desdemona, remarked, "Playing Diya was a transformative experience. This role allowed me to explore the depths of human resilience and vulnerability. 'Athhoi' invites audiences to question and feel, making it a truly immersive journey." Set for release on June 14th, "Athhoi" is poised to be a cinematic milestone, eagerly awaited by audiences worldwide. Through its innovative interpretation, the film promises to offer a thought-provoking exploration of jealousy, ambition, and love today.

SVF roars high for 25 years in the Bengal entertainment landscape; marks celebration by announcing its new slate of upcoming releases of 2021.

Kolkata, 23^rd March 2021: SVF Entertainment, that has been instrumental in changing the shape of Bengali Cinema for the last 25 years, has proudly announced an enormous trope of upcoming film titles in its 2021 slate.  Roping in some of the biggest names of the industry for its upcoming vast content library, such as Srijit Mukherji, Prosenjit Chatterjee, Dev, Sandip Ray, Anirban Bhattacharya, Dhrubo Banerjee, Birsa Dasgupta, Parambrata Chattopadhyay, Madhumita, Anirban Chakrabarti, Ishaa Saha and more; SVF promises to bring forth an array of choices and the best to the movie-loving audiences of Bengal.

Some of the films in pipeline are as follows:

Tangra Blues: Starring powerhouse actors Parambrata Chattopadhyay and Madhumita, Tangra Blues is the first Bengali musical drama that will highlight the musical culture of Kolkata slums. Directed by national award-winning filmmaker, Supriyo Sen, Tangra Blues is scheduled to release on 15^th April.  

Psycho:  From Baishe Srabon to Dwitiyo Purush, SVF has offered some promising gripping thrillers to the audience. Birsa Dasgupta’s Psycho is another fascinating thriller that comes from the house of SVF which pledges to be one of the most promising thrillers of 2021. With Anirban Bhattacharya in the lead role, Psycho is a gripping edge of the seat revenge thriller with shocking twists and unforeseen events, releasing on 21^st May.

Golondaaj: Golondaaj, is a historical drama feature showcasing the journey of the Father of Indian Football Nagendra Prasad Sarbadhikari, who made an immense contribution to Indian football and went on to set up many football clubs in Kolkata.  Dev, Dhrubo Banerjee & SVF join hands to bring the magnum opus of the year! Scheduled to release on 13^th August, Golondaaj is the first ever historical fiction that gives an introduction of Indian Football and the person who took   the initiative of kicking it forward.

Kakababur Protyaborton: Srijit Mukherji is back with the third instalment of his ever-loving Kakababu film series, this time in the jungles of Africa! Based on ‘Jongoler Moddhey Ek Hotel’ by Sunil Gangopadhyay,  ‘Kakababur Protyaborton’ is a wildlife adventure story of Kakababu and Santu with Prosenjit Chatterjee and Aryann Bhowmick in the lead role. Slated to release on 8^th Oct, Kakababu promises the audience to take on a trip of exploring Africa!

Shanku aar Feluda: One of the highly-anticipated projects of SVF, this Sandip Ray directorial will bring Satyajit Ray’s two most iconic creations- Feluda and Shanku in the same film. Marked to be released on 24^th of December, this film is a tribute to the renowned filmmaker Satyajit Ray on his 100^th birth anniversary.

From sports drama to crime thriller to musical drama, SVF’s 2021 film line-up doesn’t miss out the chance to bring distinct stories for our diverse audiences with variant taste.

2021 marks the 25^th anniversary of SVF Entertainment, that aims to roar even higher in many coming years with pride and honour, while always thinking of the future of entertainment. From offering critically-acclaimed films to launching a very own web platform, SVF’s 25 years journey have had enough contributions in shaping the core entertainment landscape of Bengal!

ABOUT SVF:

SVF is Eastern India’s largest entertainment company, having business interests in Film Production, Television Content Production, Film Distribution, Digital Cinema, Music, New Media and Cinemas.

SVF has successfully produced over 135 films including National Award winning ‘Chokher Bali’, ‘Raincoat’, ‘Memories in March’, ‘Chitrangada’, ‘Chotoder Chobi’ and most recently ‘Ek Je Chhilo Raja’; blockbusters like ‘Challenge 2’, ‘Chander Pahar’, ‘Zulfiqar’, ‘Yeti Obhijaan’, ‘Amazon Obhijaan’, ‘Guptodhoner Sondhane’, ‘Byomkesh Gowtro’, ‘Vinci Da’, ‘Durgeshgorer Guptodhon’ and critically acclaimed ‘Meghe Dhaka Tara’, ‘Cinemawala’, ‘Dhananjoy’, ‘Asche Abar Shabor’, ‘Aami Ashbo Phirey’, ‘Uma’, ‘Generation Aami’ to name a few.

SVF’s newest venture is hoichoi, a one-stop online destination for Bengali entertainment – an on-demand video streaming Website and App with over 500 Movies and Original Web Series, Original Films, Original Shorts and soon, Documentaries. Hoichoi also added audio streaming section from April 2018. (The Hoichoi App is available for download on iTunes – http://bit.ly/iTunesHCDownload and Android – http://bit.ly/AndroidHCDownload)