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Jio Studios and SVF Entertainment Unveil Trailer for "Athhoi," A Modern Interpretation of Shakespearean Drama- Othello The film is slated to grace the silver screen on June 14th! “Truths are illusions of which we have forgotten that they are illusions” --- Nietzsche Kolkata, June 06th, 2024 – Jio Studios and SVF Entertainment have released the highly anticipated Trailer for "Athhoi," just one week ahead of the film's premiere. The trailer offers an enigmatic glimpse into the human heart and society, promising a captivating cinematic experience. "Athhoi" captures the essence of Shakespeare's exploration of human emotions, portraying love, deception, and rivalry in a contemporary setting. It begins with a powerful depiction of the human existential crisis, examining the dichotomy of good and bad, and how society provokes these internal conflicts. The trailer sparks conversations about love, jealousy, and ambition in today's world, delivering a profound message on the concept of truth and challenging our conventional understanding. The film features a stellar cast including Arna Mukhopadhyay, Anirban Bhattacharya, Sohini Sarkar, Ditipriya Roy, Mimi Dutta, Arpan Ghoshal, Kaushik Banerjee, and other important cast – crew members. Arna Mukhopadhyay, the Director and the Actor breathing life into Dr. Athhoi Lodha (Othello), shared his thoughts, "'Athhoi' is a labour of love that has taken years to bring to fruition. With this trailer, our aim is to delve deep into the complexities of human emotions and present a modern interpretation of Shakespeare's timeless tale. Through this film, we hope to evoke profound emotions and reflections." Anirban Bhattacharya, who plays Gogo (echoing Iago from Shakespeare's original work) and serves as the Creative Director, expressed his sentiments, "We were clear from the beginning on how to create this Shakespearean world. Every shot division was meticulously planned, and our team worked tirelessly from pre-production to post-production. As the release date approaches, there is a mix of excitement and nervousness. We hope for the best." Sohini Sarkar, who brings to life the spirited and intelligent character of Diya, reminiscent of Desdemona, remarked, "Playing Diya was a transformative experience. This role allowed me to explore the depths of human resilience and vulnerability. 'Athhoi' invites audiences to question and feel, making it a truly immersive journey." Set for release on June 14th, "Athhoi" is poised to be a cinematic milestone, eagerly awaited by audiences worldwide. Through its innovative interpretation, the film promises to offer a thought-provoking exploration of jealousy, ambition, and love today.

    Home » Press & News » Press Releases » SVF REVEALS THE FIRST LOOK OF ITS NEW FRANCHISE “GUPTODHONER SONDHANE”

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    SVF REVEALS THE FIRST LOOK OF ITS NEW FRANCHISE “GUPTODHONER SONDHANE”


    Mar 24, 2018

    Kolkata, 24th March 2018 – SVF unveiled the First Look Poster of their upcoming film- Guptodhoner Sondhane this evening with an innovative LIVE poster on digital media. Introducing the debut director Dhrubo Banerjee and his adventure trio franchise- “Sona da(aka Subarno Sen), Abir & Jhinuk” , SVF launched the all new look of the characters played by Abir Chatterjee, Arjun Chkraborty & Ishaa Saha respectively.

    SVF has been producing popular franchises like Byomkesh, Shabor, Kakababu, Feluda, Shankar and Professor Shonku. Introduction of a new franchise is happening for the first time.

    ‘Guptodhaner Sondhane’ is primarily an adventure film. The film does not aim to reconstruct known stories and characters from literature. Rather, it is a series that gives birth to complete new characters; not on the pages of novels but on the silver screen. The protagonist of the story-Sona da is a qualified professor in History. Therefore, along with adventure, this film will also have elements of history and wit. There will be a combination of action and grey matter, along with nuances of Bengali culture.

    The background of this spectacular story will continue to touch the memories of hidden treasure in Bengali history. The hidden treasure of Bengal is not just below the soil but present in the culture, literature, music, folk art, paintings and diverse stories. Three main actors of this generation are forming the trio of this film; Abir Chatterjee, Arjun Chakraborty and Ishaa Saha. Rajatava Dutta would also be an integral part of the film. Sharing screen space with the trio in distinguished characters would be three eminent directors: Goutam Ghose, Kamaleswar Mukherjee and Arindam Sil.

    The film is slated to release on 27th of April.

    About SVF:

    SVF is Eastern India’s largest entertainment company, having business interests in Film Production, Television content Production, Film Distribution, Digital Cinema, Music, New Media and Cinemas. SVF has successfully produced over 110 films including national award winning ‘Chokher Bali’, ‘Raincoat’, ‘Memories in March’, ‘Apur Panchali’, ‘Chotoder Chobi’, and ‘Chander Pahar’.

    SVF’s newest venture is Hoichoi, a one-stop online destination for Bengali entertainment – an on-demand Video Streaming Website and App – with over 500 Movies, 1000 Songs and Original Web Series.

    Hoichoi is available for download on iTunes – http://bit.ly/iTunesHCDownload

    and Android – http://bit.ly/AndroidHCDownload

     

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