Jio Studios and SVF Entertainment Unveil Trailer for "Athhoi," A Modern Interpretation of Shakespearean Drama- Othello The film is slated to grace the silver screen on June 14th! “Truths are illusions of which we have forgotten that they are illusions” --- Nietzsche Kolkata, June 06th, 2024 – Jio Studios and SVF Entertainment have released the highly anticipated Trailer for "Athhoi," just one week ahead of the film's premiere. The trailer offers an enigmatic glimpse into the human heart and society, promising a captivating cinematic experience. "Athhoi" captures the essence of Shakespeare's exploration of human emotions, portraying love, deception, and rivalry in a contemporary setting. It begins with a powerful depiction of the human existential crisis, examining the dichotomy of good and bad, and how society provokes these internal conflicts. The trailer sparks conversations about love, jealousy, and ambition in today's world, delivering a profound message on the concept of truth and challenging our conventional understanding. The film features a stellar cast including Arna Mukhopadhyay, Anirban Bhattacharya, Sohini Sarkar, Ditipriya Roy, Mimi Dutta, Arpan Ghoshal, Kaushik Banerjee, and other important cast – crew members. Arna Mukhopadhyay, the Director and the Actor breathing life into Dr. Athhoi Lodha (Othello), shared his thoughts, "'Athhoi' is a labour of love that has taken years to bring to fruition. With this trailer, our aim is to delve deep into the complexities of human emotions and present a modern interpretation of Shakespeare's timeless tale. Through this film, we hope to evoke profound emotions and reflections." Anirban Bhattacharya, who plays Gogo (echoing Iago from Shakespeare's original work) and serves as the Creative Director, expressed his sentiments, "We were clear from the beginning on how to create this Shakespearean world. Every shot division was meticulously planned, and our team worked tirelessly from pre-production to post-production. As the release date approaches, there is a mix of excitement and nervousness. We hope for the best." Sohini Sarkar, who brings to life the spirited and intelligent character of Diya, reminiscent of Desdemona, remarked, "Playing Diya was a transformative experience. This role allowed me to explore the depths of human resilience and vulnerability. 'Athhoi' invites audiences to question and feel, making it a truly immersive journey." Set for release on June 14th, "Athhoi" is poised to be a cinematic milestone, eagerly awaited by audiences worldwide. Through its innovative interpretation, the film promises to offer a thought-provoking exploration of jealousy, ambition, and love today.

hoichoi and Windows Production collaborate for the first time to bring forth a first of its kind content immortalising the departed legends in ‘Tarader Shesh Tarpon’

Kolkata, 21^st August 2020 – hoichoi is thrilled to announce a new series, Tarader Shesh Tarpon, a special tribute dedicated to the departed legends of our time. It is a docu-series, the first of its kind on the departed Indian celebrities as hoichoi is known to experiment and bring forth never-told or never-seen before content pieces with a unique yet strong narrative.

Produced by Nandita Roy and Shiboprasad Mukherjee’s Windows Production and dated to stream this Mahalaya, Tarader Shesh Tarpon marks one-of-a-kind collaboration between hoichoi and Windows.

Tarader Shesh Tarpon is a unique offering of remembrance to 12 special stars whose contributions, even post death remains relevant and rekindles the essence of Bengalis across the world. The eminent list includes Sushant Singh Rajput, Chuni Goswami, P.K. Banerjee, Rituparno Ghosh, Tapas Pal, Sunil Ganguly, Ajoy Basu, Gopal Bose, Supriya Devi, Krishanu Dey, Mahua Lahiri and Kalika Prasad Bhattacharya across various fields whose contributions have had far reaching effects and continue to inspire, motivate, polarize opinions and at times trigger a debate, even after their death. It is certainly no coincidence that the first 6 episodes will be aired on Mahalaya, arguably considered to be the most auspicious day of the Bengali calendar to pay homage and say prayers to the departed close ones. The connotation of ‘Tarpan’ is indicative of that very Bengali tradition of offering prayers to our forefathers. Tarader Shesh Tarpon is also an attempt to record a final assessment of their life and times, to revisit the glory days as well as the semi- darkness in the form of controversies which may have engulfed them.  It is a final work of respect, curated with utmost sensitivity after thorough research and well-rounded interviews, to etch these personalities in the hearts of the people forever.

Conceptualised & anchored by Gautam Bhattacharya and directed by Aritra Mukherjee of “Bramha Janen Gopon Kommoti” fame, this series also includes a star-studded team of celebrities like Sourav Ganguly, Soumitra Chatterjee, Prosenjit Chatterjee, Jisshu U Sengupta, Srijit Mukherji, Shatabdi Roy, Kaushik Ganguly, Saswata Chatterjee, Anindya Chatterjee, Subhash Bhowmick, Aparajita Addhya, Subrata Bhattacharya, Surajit Sengupta, Mimi Chakraborty, Sudipta Chakrabarty, Tnusree Chakraborty, Prasun Banerjee, Mir, Srinjoy Bose, Rachana Banerjee, Monoranjan Bhattacharya, Budhdhadeb Guha, Sudeshna Roy, Abhijit Guha, Tarun Majumder, Ranadeb Bose, Debang Gandhi, Saradindu Mukherjee, Joydeep Mukherjee, Kiran More, Arun Pandey et all, who will share their insights about the erstwhile stars.

Tarader Shesh Tarpon will entail untold and unknown stories of the lives of the legends, unseen photos and videos of their life, stories about their lives by living legends, and soulful Rabindra Sangeet in the background by eminent singers. The list of singers who have performed for this show includes Srikanta Acharya, Jayati Chakraborty, Babul Supriyo, Rupankar Bagchi, Raghab Chatterjee, Aditi Gupta, Durnibar, Roopa Ganguly and Iman Chakraborty. Music direction by Indraadip Dasgupta. Recitation by Bratati Bandopadhyay and Raya Bhattacharya.

Shiboprosad Mukherjee, Co-Founder of Windows Production said, “Tarader Shesh Tarpon is a small gesture to show that their contribution is appreciated even after their death. The show will be honored by special guests who will share their insights on the departed celebrities. On the auspicious occasion of Mahalaya we will pay our ‘Tarpon’ and we hope the audience appreciates it as well. We couldn’t think of a better platform than hoichoi to stream our project; ecstatic to finally associate with hoichoi!”

Catch the announcement video here – bit.ly/TST_Announcement

About hoichoi:

hoichoi is a leading Bengali entertainment platform with over 2,000+ hours of Movies, exclusive Original Series, Songs, Music Videos and more. hoichoi aims to take the best of Bengali content globally and connect the 250+ million Bengalis residing worldwide to their roots. With features like Offline Download, AD free Seamless Viewing Experience, unlimited HD Video Streaming, Bilingual Interface (English & Bengali), Multi-Device Capability and English subtitles – one can download the hoichoi App from Android (http://bit.ly/AndroidHCDownload) and iOS App Stores (http://bit.ly/iTunesHCDownload) to watch on their Mobile Phones, as well as on Desktop/Laptop through www.hoichoi.tv and on TVs through Fire TV, Android TV, Apple TV, Chromecast and Roku.

Founded in 2017, it is SVF New Media’s maiden venture. hoichoi is headed by Co-Founder Vishnu Mohta who is also the Executive Director of SVF.