Jio Studios and SVF Entertainment Unveil Trailer for "Athhoi," A Modern Interpretation of Shakespearean Drama- Othello The film is slated to grace the silver screen on June 14th! “Truths are illusions of which we have forgotten that they are illusions” --- Nietzsche Kolkata, June 06th, 2024 – Jio Studios and SVF Entertainment have released the highly anticipated Trailer for "Athhoi," just one week ahead of the film's premiere. The trailer offers an enigmatic glimpse into the human heart and society, promising a captivating cinematic experience. "Athhoi" captures the essence of Shakespeare's exploration of human emotions, portraying love, deception, and rivalry in a contemporary setting. It begins with a powerful depiction of the human existential crisis, examining the dichotomy of good and bad, and how society provokes these internal conflicts. The trailer sparks conversations about love, jealousy, and ambition in today's world, delivering a profound message on the concept of truth and challenging our conventional understanding. The film features a stellar cast including Arna Mukhopadhyay, Anirban Bhattacharya, Sohini Sarkar, Ditipriya Roy, Mimi Dutta, Arpan Ghoshal, Kaushik Banerjee, and other important cast – crew members. Arna Mukhopadhyay, the Director and the Actor breathing life into Dr. Athhoi Lodha (Othello), shared his thoughts, "'Athhoi' is a labour of love that has taken years to bring to fruition. With this trailer, our aim is to delve deep into the complexities of human emotions and present a modern interpretation of Shakespeare's timeless tale. Through this film, we hope to evoke profound emotions and reflections." Anirban Bhattacharya, who plays Gogo (echoing Iago from Shakespeare's original work) and serves as the Creative Director, expressed his sentiments, "We were clear from the beginning on how to create this Shakespearean world. Every shot division was meticulously planned, and our team worked tirelessly from pre-production to post-production. As the release date approaches, there is a mix of excitement and nervousness. We hope for the best." Sohini Sarkar, who brings to life the spirited and intelligent character of Diya, reminiscent of Desdemona, remarked, "Playing Diya was a transformative experience. This role allowed me to explore the depths of human resilience and vulnerability. 'Athhoi' invites audiences to question and feel, making it a truly immersive journey." Set for release on June 14th, "Athhoi" is poised to be a cinematic milestone, eagerly awaited by audiences worldwide. Through its innovative interpretation, the film promises to offer a thought-provoking exploration of jealousy, ambition, and love today.

Golondaaj’s Next Song “Vande Mataram”, released on Gandhi Jayanti, is all set to re-ignite nationalism amongst audience

Kolkata, 3rd October 2021: The most awaited Song “Vande Mataram” from “Golondaaj” was largely showcased in a grand star-studded event at Fanatic Sports Museum, a property helmed by Ambuja Neotia and conceptualised by esteemed Bengali sports personality Boria Majumdar, yesterday, on the auspicious occasion of Gandhi Jayanti. Fanatic Sports Museum dedicated an exclusive section staged as memorabilia for the upcoming film Golondaaj. This highly anticipated film of Dhrubo Banerjee’s, is a historic fiction showcasing the brave journey of Nagendra Prasad Sarbadhikari who introduced Football as a mainstream sport in the country. The dedicated corner of Golondaaj at Fanatic Muesum extensively had this spread display comprised of the aesthetic props, costumes and other art elements utilised in the film.  

After Juddhang Dehi, this is the second song of Golondaaj in the list that has been released yesterday and is successfully streaming on SVF’s major social media platforms. The Golondaaj version of Vande Mataram is all set to re-ignite patriotism amongst audiences and most importantly the Bengalis.

Being one of the most important song of the movie, “Vande Mataram” mainly focuses on the deeply-embedded patriotism in the bravehearts of the pre-independence era and their remarkable revolution in the field of sports. As, nationalism resides at the core of every Indian even today, the powerful music by Bickram Ghosh and Nirmalya Roy’s voice will nothing but give goosebumps to the audience.

Talking about recreating Vande Mataram, music Director Bickram Ghosh stated “It’s a complete honour to work on the recreation of our national song, the words of which still gives a shiver to every Indian even after so many years of independence! The recreation of song that already has so many versions of itself, was a bit challenging, as the aim was to deliver something new in an old box. Nirmalya did an outstanding job in voicing the song. It was a pleasure to work with the entire music team as I have seen them investing their 100 percent passion and dedication in this journey of creating Golondaaj’s music. Vande Mataram is a passion project will remain the most special work of my life.”

Watch the Vande Mataram song here: https://bit.ly/VandeMataram_Golondaaj_SVF

The ensemble cast of Golondaaj comprising of Dev, John Bhattacharya and others along with Director Dhrubo Banerjee were present at the “Vande Mataram” song launch event yesterday, who exclusively shared their experience about the making of the song and the significance of recreating it. The showcasing of the song was followed by the team doing a walkthrough at the Golondaaj zone of Fanatic Sports Museum. However, the big announcement just didn’t end here!

This Pujo, SVF integrates with North Tridhara, the renowned Durga Pujo Association of North Kolkata, to honour the extraordinary life and unsung heroic contributions of Nagendra Prasad Sarbadhikari in the field of sports.

This collaboration with North Tridhara Pujo Association has taken “Golondaaj” to a whole new level of reaching to a thousand of audiences!

Commenting on this collaboration, Dev said “It is an honour to play a larger-than-life character like Nagendra Prasad Sarbadhikari and bring his marvellous story on screen. It is great that North Tridhara has given us one more medium to celebrate his magnificent contribution in a grand scale and this initiative will make every Bengali aware of him”.

SVF and Dhrubo Banerjee’s Magnum Opus will surely evoke nationalism in every Indian through the inspirational and exceptional story of Nagendra Prasad Sarbadhikari who brought a storm to the Indian Sports Culture by defeating the finest British team of East Surrey regiment in 1892 which was unthinkable at that time. He was the founder of strings of football clubs in Calcutta which also includes The Wellington Club and Sovabazar Club. On the contrary, he fought for the lower caste players of that time who were not allowed to play, as he believed that a sporting ground is beyond any prejudice.

The main initiative of SVF to integrate with North Tridhara Puja is to create a much-deserved recognition among people about India’s Unsung Hero who brought a revolution in Indian Football Culture and his massive contribution to Indian Sports History. As Durga Puja and Football are very dear to Bengalis, there couldn’t have been any better way to bring both of these emotions together in the same tray.

The trailer of the film, that’s already streaming on SVF’s social media platforms, has garnered huge positive responses from the audience right from the moment of release. And the song “Vande Mataram” will be a treat for the audience who are eagerly waiting for the release of “Golondaaj” on 10^th October 2021.

About SVF: 

SVF is Eastern India’s largest entertainment company, having business interests in Film Production, Television Content Production, Film Distribution, Digital Cinema, Music, New Media and Cinemas. 

SVF has successfully produced over 145+ films including National Award winning ‘Chokher Bali’, ‘Raincoat’, ‘Memories in March’, ‘Chitrangada’, ‘Chotoder Chobi’ and most recently ‘Ek Je Chhilo Raja’; blockbusters like ‘Challenge 2’, ‘Chander Pahar’, ‘Zulfiqar’, ‘Yeti Obhijaan’, ‘Amazon Obhijaan’, ‘Guptodhoner Sondhane’, ‘Byomkesh Gowtro’, ‘Vinci Da’, ‘Durgeshgorer Guptodhon’ and critically acclaimed ‘Meghe Dhaka Tara’, ‘Cinemawala’, ‘Dhananjoy’, ‘Asche Abar Shabor’, ‘Aami Ashbo Phirey’, ‘Uma’, ‘Generation Aami’, ‘Gumnaami’, ‘Dracula Sir, ‘Ghawre Baire Aaj’ to name a few.

For further information please contact

Samriddhi Patra
8337044848
samriddhi.patra@svf.in