Jio Studios and SVF Entertainment Unveil Trailer for "Athhoi," A Modern Interpretation of Shakespearean Drama- Othello The film is slated to grace the silver screen on June 14th! “Truths are illusions of which we have forgotten that they are illusions” --- Nietzsche Kolkata, June 06th, 2024 – Jio Studios and SVF Entertainment have released the highly anticipated Trailer for "Athhoi," just one week ahead of the film's premiere. The trailer offers an enigmatic glimpse into the human heart and society, promising a captivating cinematic experience. "Athhoi" captures the essence of Shakespeare's exploration of human emotions, portraying love, deception, and rivalry in a contemporary setting. It begins with a powerful depiction of the human existential crisis, examining the dichotomy of good and bad, and how society provokes these internal conflicts. The trailer sparks conversations about love, jealousy, and ambition in today's world, delivering a profound message on the concept of truth and challenging our conventional understanding. The film features a stellar cast including Arna Mukhopadhyay, Anirban Bhattacharya, Sohini Sarkar, Ditipriya Roy, Mimi Dutta, Arpan Ghoshal, Kaushik Banerjee, and other important cast – crew members. Arna Mukhopadhyay, the Director and the Actor breathing life into Dr. Athhoi Lodha (Othello), shared his thoughts, "'Athhoi' is a labour of love that has taken years to bring to fruition. With this trailer, our aim is to delve deep into the complexities of human emotions and present a modern interpretation of Shakespeare's timeless tale. Through this film, we hope to evoke profound emotions and reflections." Anirban Bhattacharya, who plays Gogo (echoing Iago from Shakespeare's original work) and serves as the Creative Director, expressed his sentiments, "We were clear from the beginning on how to create this Shakespearean world. Every shot division was meticulously planned, and our team worked tirelessly from pre-production to post-production. As the release date approaches, there is a mix of excitement and nervousness. We hope for the best." Sohini Sarkar, who brings to life the spirited and intelligent character of Diya, reminiscent of Desdemona, remarked, "Playing Diya was a transformative experience. This role allowed me to explore the depths of human resilience and vulnerability. 'Athhoi' invites audiences to question and feel, making it a truly immersive journey." Set for release on June 14th, "Athhoi" is poised to be a cinematic milestone, eagerly awaited by audiences worldwide. Through its innovative interpretation, the film promises to offer a thought-provoking exploration of jealousy, ambition, and love today.

Flora Saini to debut in the Bengali entertainment Industry

hoichoi gets Flora on board to be the lead on their popular series – Dupur Thakurpo

Kolkata, July 29th, 2019: Time for the hoichoi fans to rejoice! Dupur Thakurpo is back to sizzle your screens with all new Phulwa Boudi in its 3rd season. Phulwa Boudi will be played by none other than the charismatic actor, Flora Saini.

Dupur Thakurpo is one of hoichoi’s most popular series and a fan favourite. After a year-long wait, it is finally returning with its 3rd season in a different avatar. This time, it’s a story with Phulwa Boudi (“Bhabi” or Sister-in-Law) and 7 new Thakurpos (“Dewars” or Brother-in-Laws) starring an entirely fresh cast. In the previous seasons, Swastika Mukherjee was seen taking up the role of Uma Boudi which raised the show to new heights followed by Mona Lisa essaying Jhuma Boudi which garnered the massive popularity of the hoichoi Original series.

The plot of season 3 starts off with a whole new set of ‘Thakurpos’ emerges in this season, whom we see in the same mess bari, all worshiping in front of the pictures of previous Thakurpos as ‘Dupur Thakurs.’ The new 7 Thakurpos namely Dracula, Money Singh, Choddo, Mohito, Dadu (Guldaar), Boka C and Batman, all are devotional towards Boudis. Among them Batman is on the verge of marriage since he is in an immense pressure from his Dad. Batman, son of a Bihari Goon was forced to marry a ‘gaon-ki-sidhi-sadhi’ girl named ‘Phulwa’ on a point-blank range of a rifle. But Batman devotee of a Boudi has no interest on his newly married wife. Even the ‘ghunghat’ of the bride is yet to unveil. But Batman knows about his friends who all are crazy about Boudi decided that he would keep his wife in a different house rather than in the mess bari. So, when he arranges for a rented house he is trapped by a widow and horny landlady named Chopola. However, all the Thakurpos came to know about this new Boudi and with various techniques all of them fantasizes her and wants to woo her. Though everyone knew that this Boudi is ‘gaon-ki-sidhi-sadhi’ girl but she has some different plans! Let’s have a roller coaster ride with all the Thakurpos and Phulwa Boudi in this new season of ‘DUPUR THAKURPO’.

In a lavish press conference at a luxury banquet in Calcutta, Flora Saini was revealed in front of the media along with the unveiling of the other new cast members (Bengali singer & actor Jojo as Chopola, actors Palash Chaturvedi as Batman, Aniruddha Gupta as Dracula, Writwik Mukherjee as Money Singh, Sorbojoy Dey as Choddo, Ayan Bhattacharya as Dadu, Saumma Bhattacharya as Boka C, Joyprakash Pal as Mohito and Abhijit Guha reprises his role as Jibon Babu). Director and Music Director of the series, Subho Pramanik and Amlaan Chakraborti (respectively) were also present to announce the return of Dupur Thakurpo.

Watch the reveal of Flora Saini as Phulwa Boudi here: bit.ly/DTPPhulToss

Dupur Thakurpo S3 is slated to stream during Durga Puja this year!

About hoichoi:

hoichoi is a leading Bengali entertainment platform with over 2,000+ hours of Movies, exclusive Original Series, Songs, Music Videos and more. hoichoi aims to take the best of Bengali content globally and connect the 250+ million Bengalis residing worldwide to their roots. With features like Offline Download, AD free Seamless Viewing Experience, unlimited HD Video Streaming, Bilingual Interface (English & Bengali), Multi-Device Capability and English subtitles – one can download the hoichoi App from Android (http://bit.ly/AndroidHCDownload) and iOS App Stores (http://bit.ly/iTunesHCDownload) to watch on their Mobile Phones, as well as on Desktop/Laptop through www.hoichoi.tv and on TVs through Fire TV, Android TV, Apple TV, Chromecast and Roku.

Founded in 2017, it is SVF New Media’s maiden venture. hoichoi is headed by Co-Founder Vishnu Mohta who is also the Executive Director of SVF.