SVF

Embracing Naboborsho with elan – SVF hosts ‘SVF Parbon – 1425’

Kolkata, 15^th April 2018 – SVF, Eastern India’s largest entertainment company, ushered in the Bengali New Year in style by hosting SVF Parbon – 1425 at Raasmanch, Swabhumi. Naboborsho or Bengali New Year is a very integral part of their culture. SVF Parbon – 1425 has been an endeavour by the production house to pay tribute to Bengal, its culture, diversity and ethnicity.

The event was graced by the presence of dignitaries like State Ministers, Consulate Generals, members of State Administration, renowned Celebrities, head of Brands and other who’s who of the city, who were all decked up in traditional wear. The guests enjoyed the evening by drowning in the melodious folk numbers crooned by the renowned band ‘Miliputs’ and digging into mouth-watering ethnic Bengali cuisine that was specially laid out in kaashar bashon (brass utensils) to give them an authentic taste of Bengal.

Apart from this what kept the guests enamoured was the traditional Bengali atmosphere of the event with the décor of haath-pakha, live tele bhaja counter, etc. which was a connect to Bengal’s culture.

Mahendra Soni, Co-Founder & Director of SVF said, “SVF has always believed in spreading the Bengali gene across the world, be it through cinema or through other forms of entertainment.SVF Parbon is our tribute to the culture of Bengal and an occasion to unite all our friends under one roof to celebrate Poila Baishakh.