SVF Brands

‘Ekla Cholo Re’, featuring Anupam Roy, celebrates indomitable spirit of para-athletes

SVF Entertainment launched the music video ‘Ekla Cholo Re’, rendered by singer-composer Anupam Roy and featuring various para-athletes on 7 August, commemorating the 79th death anniversary of Rabindranath Tagore. The music video is currently streaming on their YouTube channel. 

Presented by Tata Structura, the features elite athletes with disability from Ujjwal Ghosh, Saheb Hossein, Rubia Chatterjee, Ajibur Rahman Molla, Sufiya Molla, and players from the Football Association for the Blind of Bengal (FABB) and celebrates their indomitable spirit.

“This song is an anthem of self-belief!” Roy said, as he recorded Tagore’s song for the first time. “We have grown up listening to this tune since our childhood days. I am happy to venture into Rabindrasangeet through such a powerful song.”

“This is a potent gesture from SVF Brands and Tata Structura who are constantly ingraining the spirit of inner strength and I am excited to be associated with this piece,” he shared.