Sangeet Bangla will complete its 13th year in the business, as the number 1 Bengali music channel in India. The channel was jointly launched by Media Worldwide and SVF in 2005 and will turn 14 on the auspicious Poila Baisakh aka Bengali New Year.

Sangeet Bangla serves as a suitable platform for the film and music industry of Bengal, acting as a perfect media partner to reach the target viewership. It is not just about entertainment, it is an endeavour to showcase the resplendent Bengali culture through its music and movies, which is unique and typically a characteristic of the land.

The channel has maintained its top position because of their riveting audience-capturing and retaining programmes. Good packaging, high production standards and quality content have positioned the channel as the most preferred choice of the Bengali music loving audience. From break-free compilations to karaoke and retro to romantic, Sangeet Bangla offers a variety of shows showcasing different genre of music and moods serving an audience of all age groups.

Sangeet Bangla is the channel preferred by the Tollywood Film Industry to promote their upcoming films because of the unwavering status it has held since its inception. One of its highlights is that it aims to keep the audience informed about the latest happenings of Tollywood. It’s social following is immense with 5.6 million followers on Facebook, 381K followers on Twitter, 4.8 lakh subscribers on YouTube with approximately 80 million views (total) and 135K followers on Instagram and counting.